Happy CPR/AED Week!

ImageHappy CPR/AED Week!

SES would like to send a heartfelt Thank-You to all of our Clients who have learned CPR in the past year.

We are proud of each and every one of you.  Congratulations to all those who used their CPR/AED Skills.

To learn sign-up for a CPR/AED class, visit our website:  www.ses911.com , or, check www.heart.org to find an AHA class near you.

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Do You Sell AEDs?

“Do you sell AEDs?”

This is a question we are asked during nearly every class.  People are naturally curious about this amazing device-the Automated External Defibrillator.  An easy to use box that seems to literally shock people back to life!  (A more detailed explanation to follow in another post)

It seems like a no-brainer right?  Teach CPR, sell an AED.  The two go hand in hand.  Functionally, yes!  If you are performing CPR, you need to use an AED.

However, teaching and selling are two very different things.

Safety Education Specialists, an authorized American Heart Association Training Site, is devoted to education.  That’s why it’s in our name.  Not CPR.  Not AED.  Not First Aid.  Simply…Education.

Our goal is to provide the public with the knowledge to use any AED they see, to provide them with the comfort to approach a powerful device with confidence,…to use an AED when it is needed.

We feel that our reputation as un-biased educators would be compromised if we sold an AED to a client.  Many companies that sell AEDs have agreements with manufacturers-they must sell a certain number of AEDs in a year to keep that agreement in place.  Therefore, their opinion regarding the model of AED you-the client-needs is biased.

Training companies that sell AEDs are not wrong-they are many times either trying to expand their revenue stream or just make an AED they think is the best accessible.  Nothing wrong with that!

However, at Safety Education Specialists, we have decided not to enter into any such agreements in order to maintain our un-biased stance.  We can service your AED.  We can tell you how many AEDs your building/situation would need.  We can even analyze your situation and make product recommendations (do you really want to press the shock button, or would you rather the machine do it?) – We will tell you which AEDs may best fit your specific needs.

AEDs are not one-size-fits all.  Variety and a competitive market has made a vast array of devices available at (fairly) affordable price points.  We like to give our customers the honest, un-biased opinion and education.

You know what?  Our customers appreciate us all the more for it.

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To Other Instructors–a little class please

This is an Open Letter to fellow CPR Instructors:

Dear fellow Instructors,

Can’t we all just get along?  There is more than enough business to go around, so how about if you act with class.

I do not spend my days trolling around Google clicking on other company’s ads trying to make them spend money on clicks.

I do not “faux-register” for a class with the name “Ha Ha.”

If you want to know about me-just ask.

If you want to work with me-just ask.

If you want to know how much I charge for a class-just ask.

The lowest price in town doesn’t last long my friend, neither does the sneak nor the petty fool. 

Please don’t sneak around and try to play with my roster numbers.  I can see what you are doing and frankly, it’s a bit pathetic.  I don’t mess with you, so please don’t play dirty with me.

A wise instructor once told me:  If you are in this business for the money-you will not last long.  If you are in this business to help people save lives-you will never go hungry.

So, to whomever is feeling threatened enough to start messing with me, understand this-I feel sympathy for you.  I will not call you out by name.  I will not bad-mouth you to other people.  Instead, I will chose the higher road.

We have always been available to give you advice.  We have taken your phone calls asking questions about policies and procedures.  We have guided you and tried to find a happy place for you.  I’m sorry you don’t see that.

In closing, to my fellow instructors, be careful.  Look to all the David vs. Goliath stories.  Guess who wins.  You may be aligned with Goliath, but this little David isn’t going away.

Sincerely Saving Lives,


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How do I become an AHA Instructor?

This is a question we get a lot.  No really, A Lot!  It seems that every business wants to make an in-house person an instructor thinking “wow, this will really save us some money!”

Yes,…and No.  Usually, No.

Sure, it seems like a cost-savings.  If you glance at a typical Instructor course flyer, the price seems pretty low:  ‘$299 and you too can be an American Heart Association Instructor!’  That is, until you look closely.  First, you have to find an Authorized AHA Training Center that will sponsor you.  Then, you have to buy the Instructor Course materials (about $25.00).  Top that off with DVDs for each class you want to teach (about $200.00), Instructor Manuals for each class (about $150.00), and then you have to be monitored by a member of AHA Regional Faculty or a Training Center Faculty member (costs can be upwards of $250.00 plus expenses).  Gosh, but how can you teach without equipment?  Now you have to buy manikins (at least $300.00 for a set, upwards of $500 per manikin if you want to get fancy–don’t forget the Infant manikins!).  Bag-Valve Masks?  (about $50.00)  CPR Masks?  (another $50.00)

But wait, there’s more!  You have to buy certification cards for your students (up to $15.00 per card!)  Every two years, you have to attend an Instructor Update and be re-monitored (about $250.00 and $250.00 respectively).  And-you must teach a minimum of 2 courses per year to remain active.  Oh-and buy some liability insurance while you are at it!

Suddenly, that $299 Instructor course is more expensive than originally thought.  Maybe hiring that local Training Company is more cost-effective.  For most businesses, putting their own employee through an Instructor course and purchasing all the necessary accoutrement is not a good option.

Who should do an Instructor Course?  If your business or agency has thousands of people to train in any given year, than yes-after the initial bill for training and supplies, it is cost-savings to go in-house.  Otherwise, leave the training to the professionals please.

It takes more than buying a cheap DVD or guidebook every two years for an AHA instructor to stay working.  This is why many authorities specify American Heart Association training.  The amount of re-education, dedication and oversight leads to an end-product that is more consistent and reliable.

Instructing is a full-time job.  This is a grave responsibility that should not used as an add-on for a gym teacher or administrative nurse.  The best classes are taught by those who are passionate about teaching!

Bottom-line:  Ask a Training Center:  how much does this really cost?  How much are the ‘accessories?’

***All prices are an average for my own region.  Prices vary based on market, region etc…These prices do not reflect SES pricing for courses and/or supplies and we do not intend to reflect upon anyone elses pricing or information***

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Free class vs. Paid class

Operating so close to hospitals, I get a lot of students who are nurses, doctors or technicians that could be trained for free by their hospital. So, why do they spend the money and come to me for their AHA BLS (Basic Life Support) training?
1) Those free classes fill up fast! Without a current card, people can’t work-so it is worth it to spend some money and get certified fast.
2) The classes are offered on a limited schedule (usually only 2 or 3 times a month). Our paid classes are offered frequently with Skills Checks almost daily and by appointment.
3) The free class is located several miles away or in another inconvenient location.  With gas prices being so high in the Northern Virginia area, the cost to drive is higher than ever.

Here is another tidbit you may not realize: The people teaching those “free” classes are not always hospital employees. It was recently discovered that a local hospital has outsourced their free classes to a company from another state!  (What happened to supporting local small business?)

We always tell our students-hey, we can’t beat “free” dollar for dollar, BUT, if you want a class that is close to you-works entirely with your schedule-and is less-expensive than some other options–call Safety Education Specialists.  One of my favorite compliments is a student who has the option of a free class saying “this is so worth the money!  I’m coming to you every time!”

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Mobile Skills Checks – Our newest service to make your CPR easy

Safety Education Specialists’ is pleased to announce our latest training service –

Mobile Skills Checks!
It’s easy-simply complete your Online Part 1 (www.onlineaha.org) then call us at 571-422-2989 (standard business hours please) for our Mobile Unit to respond. We will schedule your Skills Check-24/7!
At your Home, your Office or your Hospital-we are ready to respond and serve.
Here are some particulars:
1) This is ONLY for American Heart Association Skills Checks!
2) We will take care of BLS and Heartsaver – level courses (CPR/AED & First Aid)
3) No travel fee within 10 miles of zip code 20148.

4)  For After-Hours help, please e-mail us at AKellner@ses911.com
Call for details and to schedule your Skills Check today!

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SES Mobile Skills Checks

SES Mobile Skills Checks

The SES Mobile Skills Check Unit

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